Things I'm Passionate About

articles, ideas, thoughts and comments about the entertainment industry

For the first time in history, thanks to digital and social media tools creators can “own their audience”. The success of their work is not dependable on the marketing skills of a distributor, network or sales agent. Using the right audience development strategies, writers, creators and producers can build a fan base to increase awareness of their project from early stages of development to the premiere of their work, whatever a film, tv show, book or videogame.

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